Our brain's default setting is negativity. Ask anyone who has ever tried to lose weight, achieve a new skill, or incorporate a new habit and they can tell you that our natural tendency is to levitate toward mediocrity. However, optimism overpowers that negativity or tendency to be mediocre. International speaker and diversity/inclusion strategist Kimberly Reed's book Optimists Always Win!: Unlocking the Power to Reach Life's C-Suite isn't merely motivational mumbo jumbo. It is designed to help readers develop a process to stay optimistic all the time. Reaching life's C-Suite means obtaining a level of happiness, peace, wisdom and growth in all areas of our lives. It's choosing optimism instead of anger, bitterness, or revenge. The life events that unfold for Reed in Optimists Always Win! will do just thatchallenge anyone facing what seems to be an impossible situation and show that victory is absolutely possible. Her heroic battle with her mother's terminal illness and sudden loss as well as her subsequent battle with cancer will encourage others that one doesn't have to face adversity with pessimism or hopelessness. Relying heavily on her faith in God and the optimism that she learned to cultivate, Kimberly Reed teaches her readers the ten discouragement eliminators she used, which helped her succeed not just in her fight against cancer but as she lives each day as her best self. The message of this book is simple: difficulties and struggles are unavoidable in life, but a person has complete control over one's personal response to the situation. Readers of this book will discover the following ten tools to eliminate discouragement, grow their faith, and engage an optimistic attitude for their own battles with the wisdom Kimberly was taught and subsequently put into practice during her own diagnosis and ultimate victory. They include: Discouragement Eliminator #1: Staying Away from Kryptonite Discouragement Eliminator #2: Defining Your Life's C-Suite Discouragement Eliminator #3: Quieting the Soul Discouragement Eliminator #4: Gratitude Discouragement Eliminator #5: Faith at the Speed of Light Discouragement Eliminator #6: Unlocking Your Y.E.S. (You Empower Self) Factor. Discouragement Eliminator #7: Be Willing to Give What You Require Discouragement Eliminator #8: The Art of Becoming a Chameleon Discouragement Eliminator #9: The Power of Your Rearview Mirror Discouragement Eliminator #10: Taking the Elevator to Life's C-Suite These tools will help develop the fortitude to face every area of life with faith and optimism.